Save the Date 2.25.2026

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2.25.2026

Action Speaks

Big Tobacco is on notice

Join your local Core Team

Celebrating tobacco - free lifestyles.

VOICE is Indiana’s statewide youth empowerment brand, dedicated to Engaging, Educating, and Empowering teens to take a stand and promote a tobacco-free lifestyle. Through this brand, thousands of teens across Indiana have been equipped with the truth about Big Tobacco’s manipulative tactics, exposing their efforts to target young people as replacement customers. VOICE youth share the facts and inspire youth to take action and lead change in their communities.

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Action Speaks
2025 Highlights

2025 VOICE Day at the Statehouse

VOICE Indiana held a day at the Statehouse for youth across the state to travel to Indianapolis to share their voice.

Over 400 youth across 16 counties

VOICE Youth Ambassadors spoke at the rally and empowered adults by engaging them to raise their hands to show how tobacco affects Hoosiers.
Video from event

Arts Premiere

VOICE hosted the REWIND Art Premiere at the Phoenix Theater, showcasing youth perspectives on vaping through film, art, and discussion.

Art, Advocacy, and Youth Voices

The event combined the REWIND film, diverse art displays, and a panel inspiring action against nicotine addiction.
Panel Discussion

Red Ribbon Week

VOICE youth led Red Ribbon Week 2025, promoting nicotine-free lifestyles through education and community events.

Puzzles and Powerful Reach

With the theme “Life is a Puzzle, Solve it Nicotine Free,” VOICE Ambassadors shared factsheets, hosted local events, and reached nearly 30,000 people statewide.
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The Truth about TOBACCO VAPING MARKETING

VAPING

Majority of E-cigs contain NICOTINE

Nicotine is one of the most addictive chemicals drugs on the planet.
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VAPING

RISE in use

In just under two years, there was a 135% rise in e-cigarette use.
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TOBACCO

11,100 Hoosiers

Die each year from Tobacco related death.
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TOBACCO

490,000

Die each year in the US, from Tobacco related death.
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Marketing

Almost $300 MILLION

Is spent per year IN INDIANA, recruiting new customers.
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Marketing

youth are 3x

more likely to be influenced by cigarette marketing
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In Indiana, we’re organizing exciting activities—planning events, decorating sidewalks with chalk, sharing updates on social media, and engaging with community leaders across the state. Through VOICE Indiana, young people are stepping up, learning valuable advocacy skills, forming connections, and creating meaningful change in their communities. Watch the latest highlight reel and see how youth are making a difference.

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ACTION SPEAKS.

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